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Gaming Servicing

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Contact us

Contact us | Mindera

Powering Next-Generation Multi-Tenant Gaming Experiences

At Mindera, we partner with leading game developers to design and build next-generation, multi-tenant gaming platforms. Our solutions connect players, streamline operations, and help reduce the investment required for launching new titles. By focusing on scalability, engagement, and operational efficiency, we support developers in creating rich, connected gaming experiences.

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Building Scalable Gaming Platforms for Seamless Player Engagement

Supporting flexible in-game offers and campaigns.

Promotions management

Facilitating fair and engaging connections between players.

Player matchmaking

Tracking and rewarding player milestones and progress.

achievements management

Delivering dynamic ranking systems for competitive gameplay.

Leaderboard service

Enabling structured, trackable in-game events and marketing initiatives.

campaign management

Keeping players informed and engaged instantly.

real time notifications

Connecting platforms, services, and players seamlessly.

ecosystem gateway

Supporting collaborative and competitive multi-user experiences.

multiplayer capability

Designing platforms to handle growth and high player concurrency.

cloud scalability

Expertise

Case Study

See how our tech solutions transform businesses with real results and impact.

2K streamlines game development with new digital ecosystem

>We have built an incredible set of services together that enable our games to better connect with players and reduce the investments required to launch new titles.

###### Tim Morrow, Chief Technology Officer, 2K

## The challenge
The fast-paced world of gaming moves quickly. Developers need to add, update and improve in-game features as rapidly as they can to stay ahead of the competition and keep players happy. To accelerate game development and improve the player experience faster, leading publisher 2K was looking to streamlining processes for integrating new in-game features into existing products. Its preferred route was establishing a framework that allows developers to reuse standard game components and backend services.

The solution needed to be robust enough to make these processes repeatable through a single platform and reduce the amount of time and cost it took to go from the inception of game development all the way through to launch. Software development partner Mindera was given the task of solving the problem.

## The solution
Following a thorough investigation into existing systems, processes and 2K’s key objectives, Mindera’s gaming development experts decided the best option would be to establish a shared platform. Powered by the knowledge and expertise of a rapidly assembled team of over 100 Mindera engineers, the platform would offer a comprehensive suite of microservices enabling game developers to explore, select, combine, and preview 2K services all in one place. The microservice architecture provided cohesion and independence of business logic allowing greater parallelisation of development and finer control of scalability and operational monitoring.

The digital gaming platform was built to serve the entire game developer ecosystem, from 2K’s in-house team to external partners and unaffiliated developers. The initial aim was to support the core in-game features to boost the player experience. This acted as a single engine that allowed 2K’s internal teams to integrate and re-use core features for multiple end-to-end cycles. As a result, Mindera was able to streamline the release process, reducing complexity and improving efficiency.

>Mindera is a trusted development partner, supporting our software engineering teams in building a world-class shared digital gaming platform that powers many of 2K’s iconic titles. 

###### Tim Morrow, Chief Technology Officer, 2K

## The results

>Tenfold rise in the number of concurrent players 2K can support within 12 months

Mindera’s shared platform has enabled 2K to build and maintain critical features that support numerous game titles developed by multiple studios via their proprietary technology across its ecosystem. These include:

- **Promotions Management** – Allowing 2K to manage promotional content in real time (without requiring any in-game update) with target audience capabilities and user segmentation.
- **Player Matchmaking** – Enabling game studios to host game servers and open them up to players based on custom game studio logic, while handling infrastructure management to cut operating expenditure.
- **Achievements Management** – Delivering this service in-game without the need for a new game build.
- **Leaderboard Service** – Enabling customised leaderboards to be created per game.
- **Campaign Management** – Creating and overseeing campaigns linking player audiences to features such as Promotions, In-Game Messages, Catalogue Items, Virtual Currency and more.
- **Real Time Notifications** – Allowing services to “push” message to in-game clients in a fast, reliable and secure way.
- **Ecosystem Gateway** – Dynamically monitoring and controlling all traffic entering the 2K ecosystem.
- **Multiplayer capability** – Enabling more than one player to play in the same game environment at the same time.
- **Cloud Scalability** – Transitioning 2K’s on-premise solution to the cloud and refactoring its business logic so millions of concurrently connected users can be accommodated.

By removing the need to implement and maintain these services for each new game, the shared digital gaming platform is enabling 2K to make major savings in capital and operational expenditure. 

This successfully designed and built gaming ecosystem is a testament to the countless hours of work and dedication Mindera’s software development team has committed to streamlining the end-to-end cycles of 2K’s game development.

>70% savings** in cloud spend following infrastructure and service optimisations after the launch of the first online multiplayer game

<hr />
<br>
- _Transform your gaming platform with Mindera. [Get in touch today!](https://mindera.com/contact)_

- _Dive into more of [our work in this sector](https://mindera.com/gaming)_

<hr />

## About 2K
Founded in 2005, 2K develops and publishes interactive entertainment for video game consoles, personal computers, and mobile devices sold in store and online. The Company is home to many talented development studios, including Visual Concepts, Firaxis Games, Hangar 13, Cat Daddy Games, 31st Union, Cloud Chamber and HB Studios. 



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Mindera partners with leading game developer to design and build a next generation multi-tenant service gaming platform.




2K streamlines game development

Client Spotlight | 2K

>Mindera is a trusted development partner, supporting our engineering teams in building a world-class gaming shared platform that powers many of 2K’s iconic titles. 

###### Tim Morrow, Chief Technology Officer, 2K

Mindera has been working with 2K for several years to streamline integration processes and allow developers to reuse standard gaming components and services. Results have been an improved user experience and the infrastructure for 2K to offer a world-class solution for building and maintaining critical gaming services, supporting numerous game titles. Here's the story so far…

## Who are 2K?

Founded in 2005, 2K develops and publishes interactive entertainment for video game consoles, personal computers, and mobile devices, with product availability including physical retail and digital download. The Company is home to many talented development studios, including Visual Concepts, Firaxis Games, Hangar 13, Cat Daddy Games, 31st Union, Cloud Chamber and HB Studios. 2K’s portfolio currently includes several AAA, sports and entertainment brands, including global powerhouse NBA®️ 2K; renowned BioShock®️, Borderlands®️, Mafia, Sid Meier’s Civilization®️ and XCOM®️ brands; popular WWE®️ 2K and WWE®️ SuperCard franchises, TopSpin®️ as well as the critically and commercially acclaimed PGA TOUR®️ 2K. 

## How did we meet?

When 2K approached Mindera, it was looking for expert support to help streamline processes for integrating new in-game features into existing games, using a framework allowing developers to reuse standard game components and backend services.  

2K required a robust solution to make these processes repeatable through a singular platform and reduce the amount of time and cost it took to go from the inception of game development all the way through to launch.

## What happened next? 

To meet this objective, our experts decided to establish a Shared Platform which offers a comprehensive set of microservices that enable game developers to explore, select, combine and preview 2K services all in one place. 

The initial aim was to support the core in-game features to improve player experience. This acted as a single engine that allowed 2K’s internal teams to integrate and re-use core features for multiple end-to-end cycles. As a result, we were able to streamline the release process, reducing complexity and improving efficiency. 

With the power and expertise of over 100 Mindera engineers, we developed this platform to service 2K’s in-house consumers, internal and external partners, and unaffiliated developers. The DNA Shared Platform included the following features:

- Identity management
- Customer portal
- Developer community portal, including documentation and sandbox capabilities 
- Game studio administration portal, with a robust CMS and rich content-creation and publishing features
- Commerce
- Online MultiPlayer

Over the course of this partnership, the Shared Platform has evolved to extend its capability to features including push notifications, multiplayer capability and many more. 

## What were the results?

We are already seeing the impact on user experience as the platform has supported a number of 2K game releases, such as LEGO 2K Drive, WWE 2K24, TopSpin 2K25, and continues to support a pipeline of future game titles. 

Our partnership with 2K has resulted in a world-class solution, enabling 2K to build and maintain critical gaming services that support numerous game titles developed by multiple game studios via their proprietary technology. We are proud to be a trusted partner with such an iconic company.

## What’s next? Revolutionising gaming

Our next challenge is to scale up the capabilities of the Shared Platform to support and improve the user experience of millions of 2K game players. 

Through this next phase, we aim to help 2K promote player retention and drive an increase in general gamer playing time. 

**Mindera’s Gaming Technology Lead, Andrew Winstanley, comments:** 

“We are delighted to be a part of 2K’s journey in revolutionising gaming, and to have made a positive difference to their business through our partnership. I am extremely proud of Mindera’s talented and dedicated team of engineers and technology and gaming experts, who are bringing this solution to life.

At Mindera, we are passionate about being at the forefront of gaming technology. The Shared Platform is a testament to the countless hours of work and dedication our team has committed to streamlining the end-to-end cycles of 2K’s game developments. We’re excited to see how our relationship with 2K develops over time as we begin to shift our efforts towards tailoring consumers’ gaming experience.”

![Game titles.png](https://storage.googleapis.com/mindera-cms-media-uploads/Game_titles_dccf030159/Game_titles_dccf030159.png)
_<center>A few amazing 2K games, supported by Mindera engineers.</center>_

**2K’s Chief Technology Officer, Tim Morrow, added:**
“Mindera is a trusted development partner, supporting our engineering teams in building a world-class gaming shared platform that powers many of 2K’s iconic titles. Over the last few years, we have built an incredible set of services together that enable our games to better connect with players and reduce the investments required to launch new titles.”

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The story behind our partnership with a world-leading video game console developer and publisher.

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client spotlight

Blue Light Virtual Driver Experience Keeps Citizens Safer

_**Biometric data delivers key insight that enables emergency services to assess driver performance levels.**_


## The challenge

Responding to emergencies is fraught with danger for blue light services, making it essential for drivers to receive the best possible training. This not only reduces the risk to emergency personnel and the general public, but also improves response performance, keeping citizens safer. With this firmly in mind, the training partner for a UK fire brigade was keen to help the emergency service overcome problems that fire engine drivers were encountering at a specific road intersection. 

To prepare drivers as well as possible for the challenges the road system presents, the possibility of developing a driving simulator was considered. The idea was to create a virtual experience for negotiating the junction in question and improve training. Mindera’s immersive training and analytics partner was approached for help, a business that we’ve been supporting with dedicated software development teams since 2021 to accelerate simulator innovation.  


## The solution

The result was a Blue Light Driver Training Simulator which enables fire brigade drivers to practise negotiating the complex road intersection without leaving the fire station, and so removing any risk. 

This virtual experience was particularly challenging to develop as it required traffic simulation (roads, vehicles, traffic lights) to react to the driver, as well as the hardware integration of multiple devices. These included a motion platform, high-end VR headset, heartbeat sensor, steering wheel, foot pedal system, gear box and custom siren trigger. It was also essential for the simulator to collect biometric and behavioural driver data for detailed performance analysis.   


## The result

To date, the prototype version of this exciting digital design project has been successfully delivered and deployed. The driving simulator meets all elements required, delivering a highly immersive experience for fire brigade drivers. This includes exact replication of the complex junction and motion sensation to emulate speed, bumps in the road and turning. 

The simulator is giving drivers invaluable experience so they can handle the intersection more effectively. Just as importantly, the biometric data it provides delivers key insight that enables driver performance levels to be assessed and make better informed decisions on how to approach the road system. All of which will help reduce risk and increase the effectiveness of emergency responses requiring the junction to be negotiated.

This project also showcases the versatility of Mindera’s immersive training partner’s simulation analytics platform for which we’ve been contributing software development expertise.


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Immersive driver simulator provides essential low risk training and insight for emergency services.   


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Emergency Service AI Driver Training Solution

Case studies

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Tim Morrow,

Chief Technology Officer, 2K

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VR Showreel

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Empowering clients across industries with innovative tech solutions that drive success.

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VRAI

Fanduel Racing

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Fanduel

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Trusted by Industry Leaders Globally

Explore expert insights and experiences from Mindera’s brightest minds.

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Delivering better, more inclusive access to public services.

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Are Your Websites and Apps Accessible?

Discover how the major US horse racing business minimised bet loss through its app by handling&hellip;

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Fanduel Racing keeps the bets flowing with Kafka

Find out how Mindera’s bespoke application performance monitoring tool is saving major US horse&hellip;

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Mindera partners with leading game developer to design and build a next generation multi-tenant&hellip;

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Immersive driver simulator provides essential low risk training and insight for emergency&hellip;

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